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News Xchange 2009 Agenda: |
| A Survival Guide for the News Industry |
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| Wednesday, 14 October |
| 18:30 |
Opening Night Cocktail Reception, Hotel Lobby, Grand Hotel Excelsior
Sponsored by Eurovision
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| 19:30 |
Gala Opening Night Delegates Dinner
Sponsored by PBS and Malta Tourism Authority
Meet in Hotel Lobby, Grand Hotel Excelsior for 10 minute walk to venue
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| 09:00 |
Opening Remarks: Amy Selwyn, Head of Marketing & Sponsorships, NewsXchange
Opening Address : Dr Clare Thake Vassallo, Chairman, PBS Malta
INSI Memorial: Ahmad Fawzi, Director, News & Media Division, United Nations
2009 - The Year in Pictures : The Associated Press
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| 09:30 |
Warning! This could happen to you!
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Facilitator: Tim Marshall, Foreign Affairs Editor, Sky News
Producer: Simon Bucks, Associate Editor, Sky News
A complex and fast-moving breaking story hits your newsroom. With split-second decision-making required, you will be asked to address issues ranging from ethics; commercial pressures; corporate responsibility; authentication of sources; competition from Twitter and Facebook, the new kids on the block, and consider the consequences of your actions. Informing the public? Causing panic? What's the right course? In the opening session to this year's News Xchange, we turn our ballroom into one large, interactive newsroom and each of you -- panelists AND delegates -- are asked to make the call as we work together to get this story to air. Real? You bet....
With contributions from: Kevin Dixie, Founder, fuelmyblog.com; Eli Flournoy, Director, CNN International Newsource; Marcel Gelauff, deputy editor-in-chief, NOS; Francine Lacqua, Reporter/Presenter, Bloomberg Television; Jon Nilsson, Web Editor, SVT; Madhav Chinnappa, BBC; Adrian Murdoch, Reuters; Fiorella Pace, Television Malta; Remy Hersbach and Jeroen Wollaars, NOS
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| 10:45 |
Coffee Break
Sponsored by SES World Skies
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| 11:15 |
Part 2: Warning! This could happen to you!
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| 12:00 |
Crowd-sourced news - critical mess or the Tweet smell of success?
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Facilitator: Becky Anderson, Senior Anchor, CNNI
Producer: Robert Freeman, Multimedia journalism specialist
Session sponsored by the European Commission
Introduction: Ylva Tiveus, Director of Multimedia Communication
"I heard it on Facebook". "CNN is tweeting." Words heard around the world as social networks literally change the definition of what is news and who is reporting it. The people formerly known as viewers are now self-organizing around issues - the Iranian election, the Hudson River plane crash, the Michael Jackson story, fighting in western China, the Samoan tsunami and Sumatran earthquakes - and are very rapidly proving to be power brokers in shaping public opinion. As they jump from MySpace to Facebook to Twitter they are bypassing traditional media getting stories out there not only faster and (sometimes) better but also to much wider and more diverse audiences - all in less than 140 characters. And people can't get enough. Wouldn't our organizations love to have this kind of connectedness and sense of belonging? This session digs into the effect of instant feedback on reporting and looks at real-life examples of broadcasters taking advantage of the internet's new tools to make programmes audiences really want. And we ask ourselves: is this a good thing? Or is it a mess? Do we jump on the bandwagon or do we steer clear?
With contributions from: Frederic Filloux, Editor, mondaynote.com; Daniel Honigman, Digital Communications Supervisor, Weber Shandwick; Parisa Khosravi, Senior Vice President, International Newsgathering, CNNI; Mohamed Nanabhay, Head of Online, Al Jazeera English.
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| 13:30 |
Lunch
Sponsored by CBS News
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| 14:30 |
INSI Update
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Facilitator: Rodney Pinder, Director, International News Safety Institute
Producer: BBC
Economic hard times do not mean safer times for journalists and support staff. Casualties remain high and deadly danger can increase as many news organisations look to the bottom line and rely more on local stringers, many of whom have not received the same safety training and equipment as staff. Where does the International News Safety Institute stand in this difficult time and what can it contribute to sustaining safety in quality news coverage?
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| 14:45 |
Political Reporting: Are we boring you?
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Facilitator: Eva Jinek, Senior Anchor, NOS
Producer: Gerard van den Broek, NOS
Session sponsored by The Associated Press
Introduction: Toby Hartwell, Director of Marketing
There is nothing news organisations love more than planning coverage of election campaigns and election night programmes - these extravaganzas involve huge investments in time, resources and fancy studio sets. We use our most senior presenters; wheel in senior analysts; have live feeds from every marginal count and fancy graphics showing minute by minute results and predictions. Magic maps, a room full of pundits, logos and theme songs - they're all part of what we do when we cover elections. So here's the question: Are we adding to the general lethargy in many countries around the topic of elections and putting our audiences to sleep? Turning off viewers by trying too hard to turn them on? Are we inadvertently sending them to exciting, sexy and more immediate news sources like Twitter and the iPhone? Most important, what can we do about it? In this debate we look at how to attract and inform a new audience without trivialising the message and how to grab viewers' attention without losing sight of the role of the press in the reporting of political issues, especially election coverage.
With contributions from: Siegfried Bracke, Journalist, VRT; Jon Gelius, Chief Executive - News, NRK; Andrew Golis, Deputy Publisher, Talking Points Memo; Jörg Schönenborn, Editor-in-Chief TV and Election Moderator, ARD/WDR.
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| 16:15 |
Sex, Lives and Videotape
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Facilitator: Walter Dean, of the Committee of Concerned Journalists and co-author of 'We Interrupt this Newscast'
What stories do people really watch? How much do assumptions about audience influence journalism? Can anybody actually prove what builds audience? In this interactive session, delegates will digitally "stack" a news bulletin; compare their "broadcast" with line-ups from several thousand others, then "reality check" decisions against actual viewership. The exercise will reveal practical approaches that improve ratings for any story on any topic and give tips on how to change newsroom cultures to enhance journalistic endeavour.
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| 17:45 |
Day session ends
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| 18:00 |
Delegates Cocktail Party, Bastion Terrace, Grand Hotel Excelsior
Sponsored by Bloomberg Television
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| 19:30 |
CNN Dinner for NX Delegates, La Valette Hall
Coaches depart Bastion Terrace at 19:30
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All sessions are conducted in English. There is no simultaneous interpretation available.
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